The People’s Vote campaign today reaches out to people who supported Brexit in the 2016 referendum with an open letter and a series of targeted online adverts and messages.
After the Chequers Car Crash and the resignations of David Davis and Steve Baker, it’s becoming ever more apparent - whether people backed Leave or Remain - that the Government is headed for a bad Brexit deal that is a million miles away from what people voted for two years ago.
The new social media campaign - starting with an open letter to Leave voters - will urge Leave supporters to help us take back control of Brexit by demanding the democratic right to a People’s Vote on any final deal.
Over 200,000 people have already signed the petition for a People’s Vote, and the target has now been increased to a quarter of a million signatures.
Already many voters who backed Leave in 2016 have started supporting a People’s Vote. Now for the first time the People’s Vote campaign is to use social media targeting and advertising to reach out to disaffected Brexiters in a bid to persuade them that this should be in the hands of the public, not the politicians.
A spokesperson for the People’s Vote campaign said:
“Voters in Britain chose to leave the European Union in 2016. People voted to give the Government a mandate to negotiate our departure from the European Union. But this is not the Brexit people voted for.
“Even if the EU agrees to it, it is a worst-of-all-worlds deal, which will leave Britain half-in, half-out of Europe, with no say on the rules we will still have to follow while paying through the nose for the privilege.
“The choice isn’t between a bad deal or no deal. The People’s Vote campaign is a campaign every voter can get behind – whether they backed Remain or Leave at the referendum – as Brexit is not a done deal.
“That’s why we think it’s now time for the public to take back control of this botched Brexit. A People’s Vote on the final Brexit deal is our chance to tell the politicians just what they think of the deal they have negotiated.”
Notes to editors
The full text of the letter is below
We recognise that the Leave campaign won the 2016 referendum. People voted to give the Government a mandate to negotiate our departure from the European Union.
Not everybody who voted Leave wanted the same things and there was no plan on the ballot paper. But many wanted an end to payments into the EU; an end to European Court judgements applying to Britain; and the option of signing trade deals at will across the world. But quite a lot has happened since then.
Even before last week, we found out it would cost £50 billion to leave Europe and we’d be paying until 2064. We have also seen a staff crisis in the NHS and lots of worry about the Irish peace process. None of that could have been foreseen two years ago. After Friday’s Chequers Car Crash, we now also know the Prime Minister is now proposing that European judgments would still be applied to the UK and that the chances of the UK signing a wide range of new trade deals has all but disappeared.
This week, David Davis – a Vote Leave campaigner who has spent two years as Brexit Secretary trying to negotiate a deal with the EU – gave up in despair. He says that Theresa May’s proposed deal was “unworkable” and would leave Britain in a weaker negotiating position while making the idea of our parliament having sovereignty over law “illusory rather than real.”
This is not the Brexit people voted for in 2016. Even if the EU agrees to it, it is a worst of all worlds deal, which will leave Britain half-in, half-out of Europe, with no say on the rules we will still have to follow while paying through the nose for the privilege.
That’s why we think it’s now time to bring the country back together by putting the people back in charge. A People’s Vote on the final Brexit deal would be your chance to tell the politicians just what you think of the deal they have negotiated – if they manage to negotiate one at all, of course.
Whether you voted Leave or Remain, it’s time to back a People’s Vote.
Join us. Let us know your story at firstname.lastname@example.org.
Or sign our petition here. <https://www.peoples-vote.uk/petition>